With COVID-19 among us, many Americans, and people around
the world, are being asked to work from home for the upcoming weeks. While
working remotely is a luxury many Americans are accustomed to, it’s uncharted
waters for others.
The following four tips are suggestions on how to be most
productive when taking your work from the office to your home.
Create a work environment – If working remotely is new for you, your first step is to create an environment that is set up for productive work. Not only will this help you to be more productive while working at home, it will also help you to maintain a balance between work-life and home-life. That means getting off of your sofa and to a desk. If you don’t have a desk, try your kitchen counter or dining room table. Think about the tools you typically use while at the office and make sure they’re with you at your workspace. Your computer, pens and paper, a calculator, a printer, a cup of coffee, etc. Once you have created this space, try to isolate it to only being used for work.
Avoid distractions – Distractions come in the form of your family’s group text thread, the television, kids running through the house, or a pile of laundry. Some distractions are easier to avoid than others, so keep your focus on the distractions that are in your control. Start by ensuring your work environment is as distraction-free as possible. Pick a room the kids never go in, turn off the television, and put your phone aside. Minimizing distractions helps signal to your brain that it’s time to work, not play.
Write a to-do list – To help keep yourself on track with work, write down a list of the things you want to accomplish. Then, check them off as you go. This list will not only help to keep you focused, but it will also be a way to encourage yourself by seeing everything you have already finished. When you have your to-do list, set mini-goals that encompass the tasks you want to check off by a certain time. For example, maybe you want to check three things off your list before taking a break for lunch.
Take breaks – There’s no denying that working from home can be challenging. Instead of fighting the urge to work a straight eight hours at home, allow yourself some breaks. Once you’ve checked off a few items on your to-do list, give yourself some time to check the news, reply to text messages, or FaceTime a friend. Once you’ve taken your break, get back to your to-do list. Check off a few more tasks, then go make a fresh pot of coffee, fold the pile of laundry, or watch a show with your kids. The key here is taking a break, then getting back to work. If getting back to work after a break is difficult for you, try a technique like the Pomorodo Technique, which implements the use of a timer.
Whether you’re experienced or unaccustomed to working from
home, we hope these tips are helpful for you.
The team members at Dunlap Marketing are telemarketing gurus. Did you know that on average, our staff has 12 years of experience making business calls? Generating leads and scheduling appointments inside various business sectors is how we spend our time – and we don’t want to brag, but we’re pretty darn good at it.
We have reached the finale of the Telemarketing Tips, From the Pros series. To wrap up, our team will share tips on closing out a cold call conversation, along with some miscellaneous BONUS TIPS!
Closing Out a Cold Call
Regardless of the outcome of your call, these are tips you can utilize during your cold calling journey. Keep in mind that your prospect was not waiting at their desk for you to call – this mentality should stay at the front of your mind all the way to “goodbye”.
If you’ve agreed upon the next steps with the prospect, such as scheduling an appointment, be sure to verify the date, time, and address (if applicable).
Always be professional and polite. A call should end as pleasantly as it started – thank the prospect for their time, even if you didn’t schedule an appointment.
Keep a positive attitude and don’t allow yourself to get discouraged by “no” – each “no” is one call closer to your next “yes”!
Set daily goals for yourself. If you don’t reach your goal, remember that everyone has bad days sometimes.
Only schedule quality appointments – two quality appointments are better than five mediocre appointments.
Be alert and speak with confidence. Be prepared to quickly get to the point of your call and to answer potential questions.
With 23 years of business under our belt, the Dunlap Marketing team has a great deal of telemarketing experience. Part 1 of this series reviewed tips on call preparation; Part 2 reviewed tips to utilize during your calls. Moving on to Part 3, we will discuss tips related to the million-dollar question: How to reach the decision maker.
Reaching the Decision Maker
One of the biggest struggles during cold calling is getting past the gatekeeper. At Dunlap Marketing, this is a challenge we encounter daily. Check out the following tips from the Dunlap pros about getting through the gatekeeper and to the decision-maker.
Be friendly with receptionists and try to get as much information out of them as possible. It will make it easier to get through to the decision maker the next time you call.
If you encounter a difficult gatekeeper, try calling early in the morning or in the evening. There’s a chance the gatekeeper won’t be there and you can get straight to the decision maker.
Do your best to build trust with the gatekeeper. If they ask you to call back at a certain time, be timely with your call back. If they request an email, send the email promptly, then follow up with a call in a few days.
If you ask for the decision maker and they’re not available, that doesn’t have to mean the call is finished. You should always ask, “Who else is there that can handle this matter?”
Part 4 will wrap up our Telemarketing Tips, From The Pros series. Stay tuned for the grand finale, going live in November.
It’s common for us to hear “does your team have any tips?”. As a matter of fact, we do! In Part 1 of our series, we reviewed tips on call preparation. As a continuation, Part 2 carries on the discussion and hits on tips you can use during your call sessions.
During your Calls
Congratulations, your call campaign has launched! Now you have a prospect on the phone – what do you do now?!? The Dunlap team is here to help you make the most of your phone conversations with prospects!
In the same vein as re-reading your script before you start a calling session (as mentioned in Part 1), keep your script in front of you while making your calls so if needed, it’s easy to reference.
Avoid overloading the prospect with too much information early on in your call – quickly get to the point and let them know the reason you are calling.
When asking for an appointment, be upfront. Try by suggesting a date and time as a starting point.
Be a good listener – remember we have two ears and one mouth; sometimes it’s appropriate to speak half as much as you listen!
While on the phone, speak to the person on the other end as if they were seated right next to you. This will help you come across as more approachable.
If a prospect asks you a question you don’t know the answer to, that’s okay! Use it as a way to get your foot in the door by saying, “That’s a great question and I actually don’t have the answer right now. Can I schedule a time to have John come to meet you next Tuesday so he can answer it for you? He’s the expert!”
If the decision-maker says they already have a solution set in place, say, “That’s okay! Most people already have something set in place. We’re just calling to let you know what we have to offer so you can compare it to what you have now, or maybe even add us to your current solution.”
Stay tuned for part three of our “Telemarketing Tips, From the Pros” series, where we’ll discuss tips you can use while trying to reach the decision-maker.
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